On-line Database & Campaign Management
On-line customer datawarehouse stores centrally all customer events and customer
profiles.
- Customer profiles
- History of Emails sent
- Web site clickstream
- Clickthroughs
- Email replies
- Email responses
- External customer data
High speed count and database selection tool for campaign audience segmentation
and analysis
Permission profile management
- ready to use Web forms to capture customer profiles and preferences
Real time lifestyle data tagging of customer records
Full Post Address file look up for quick high quality address subsmission
Predictive profiling
Email list validation and cleaning
Deduplication across lists and within lists
Suppression against multiple stop lists and opt out files
Customer look up system for cutomer service agents.
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